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Products for 100% PURE
100% PURE
Products
Beauty Deal: Cocoa Butter Matte Lipstick: Mojave
100% PURE
An innovative matte lipstick formula that keeps lips moisturized all day long while providing stunning, long-lasting color. Formulated with chocolate and antioxidant-rich fruit pigments like cherry, blueberry, and peach. Made with a nourishing blend of cocoa butter, shea butter, and vitamin E to moisturize and protect delicate lips from dryness.
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Hand Sanitizer Spray
100% PURE
Quick-drying sanitizer that helps reduce disease-causing bacteria without a sticky residue.
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Glossy Locks Grow More Shampoo
100% PURE
Formulated to minimize shedding and to stimulate new hair growth. Deep cleans and clarifies scalp without stripping or dehydrating hair. Nourishing formula makes hair stronger, healthier and revitalized. This sulfate-free shampoo is safe and gentle enough for color treated hair.
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Green Tea Fiber Brow Builder
100% PURE
Our lightweight and cruelty-free fiber brow gel effortlessly elevates your look with volumizing green tea fibers and natural pigments from cocoa and coffee beans. The built-in precision brush is perfect for defining, filling, and sculpting brows for a polished finish. Pro Vitamin B5 and Vitamin E coat each strand, to strengthen and encourage healthy growth. This universally wearable tint creates natural-looking definition that dries quickly, without becoming stiff or sticky. A truly nourishing treatment for full, healthy looking brows.
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Fruit Pigmented® Lip Glaze
100% PURE
In the glorious realm between lip balm and lipstick, you'll find our extensive collection of fruit pigmented® Lip Glazes. Made in a moisturizing base of avocado and cocoa butters, with additions of rose petals and lavender oil, these natural, cruelty-free lipsticks can gently soothe dry, delicate lips. The silky, semi-gloss formula gives your lips a sheer wash of natural color, while nourishing and softening with vitamins and antioxidants.
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Fruit Pigmented® Tinted Moisturizer
100% PURE
Our Fruit Pigmented® Tinted Moisturizer wraps your skin in a veil of light-to-medium coverage, using real fruit pigments from peach, apricot, and goji berry to even out your skin tone beautifully. We’ve layered in a soothing base of organic white tea and acai oil to deeply nourish and protect your complexion throughout the day. It leaves your skin feeling soft, hydrated, and absolutely radiant—perfect for those days when you want to look polished without feeling weighed down.
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Fruit Pigmented® Healthy Foundation
100% PURE
Complexion-perfecting, full coverage and matte foundation enriched with antioxidant-packed superfruits, vitamins, and other skin-nourishing nutrients. Creamy liquid formula sets with a pristine matte finish for soft, velvety smooth skin. Gorgeous fruit pigments and rice powder deliver 100% opacity. Fruit Pigmented® Healthy Foundation for skin is ideal for absolute full coverage of dark circles or hyperpigmentation, controlled shine, and balanced excess oil.
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Fruit Pigmented® Cream Foundation
100% PURE
Nourishing cream foundation glides on effortlessly and blends seamlessly for a soft, natural looking finish. Gorgeous pigment from antioxidant-rich fruit and cocoa beans give this foundation buildable medium to full coverage, that lasts all day. Rich and creamy avocado butter pairs with rice powder to deliver a soft satin finish, while botanicals of chamomile and calendula calm and purify your skin for comfortable all-day wear.
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Fruit Pigmented® Lip Gloss
100% PURE
Our cruelty-free and vegan Fruit Pigmented® Lip Gloss delivers glamorous shine while giving you supple, juicy lips. Made with deeply moisturizing vitamin E and antioxidant-rich pigments from fresh fruit. Available in 5 silky, semi-sheer shades.Â
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Fruit Pigmented® Full Coverage Water Foundation
100% PURE
Hydrating, skin-refreshing water foundation gives you flawless full coverage and a satin, slightly dewy finish for a naturally glowing complexion. Concentrated with anti-aging red wine resveratrol and alpha lipoic acid, plus protective green tea and hydrating aloe. Superfruit oils of pomegranate and açai promote softer skin, while sustaining essential moisture. Colored with vitamin and antioxidant-rich plant and fruit pigments for gorgeous full coverage.
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Fruit Pigmented® Eye Shadow
100% PURE
Our glamorous pressed powder eye shadows are colored with vitamin-rich fruit pigments and responsibly sourced mica, to offer a versatile range of matte, metallic, and shimmer shades. This cruelty-free and vegan eye shadow formula delivers medium to full buildable opacity, perfect for creating anything from sultry smokey eyes to subtle nude eye makeup looks.
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Fruit Pigmented® Ultra Lengthening Mascara
100% PURE
Our Fruit Pigmented® Ultra Lengthening Mascara lengthens and separates lashes without clumping, smudging, or flaking. Fitted with a slim hourglass wand to coat each lash in healthy conditioners and stunning natural pigment from black tea, berries, and cocoa. This mascara formula is water resistant and free of coal tar, teflon, and other toxic petrochemicals.
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